Which is better, a traditional pet shop or pet store online? By comparing these two specific examples, you’ll be able to figure out why Internet marketing is very popular among prospective entrepreneurs and internet marketers. Look and see a big difference.
When you choose a traditional pet shop as your business investment, there are certain things you need to consider. You need to obtain a business license from the city or state government through its business licensing division. Because you are operating a pet shop, you need to secure the necessary permits from the state health department that all your pet products came from a reputable source. You also need to have a physical structure that will serve as your store. You will either rent or build. For your shop to be popular to people, you need to advertise through the local newspapers or place some large advertising signs in front of your pet shop. All these things require hundreds to thousands of dollars before you can operate your traditional pet shop.
Establishing an online pet shop requires you to have a website registered in your own domain name, which will cost less than building or renting a commercial space. Your website will now serve as the pet store itself-you will provide catalogs containing brief descriptions of your pet products along with a price tag to match. Customers can use the online shopping cart to place the pet items they want to buy. All payments can be made via credit card, a dollar bill so it is not great to be handled. You can advertise your site through several ways you can either submit your site for online ad serving programs or you can promote it through writing and submitting articles to article directories. In addition, you also have the opportunity to earn additional income aside from your pet shop through entering your site on affiliate marketing programs.
By just simply look at these two examples, you would say that Internet marketing has an edge over traditional running a business. You will not only save time and effort in marketing your products through the Internet, but you can also earn extra income through internet-based marketing programs that exist.
Internet marketing is a pure home-based business that does not require an office and several employees. You do not have to commute for several hours and face hordes of traffic and busy people. You need to have is some spare room that will serve as an “office” and a personal computer connected to the Internet. You will be able to earn thousands to potential millions of dollars by just working in front of your personal computer.
However, before you will be able to generate millions and build an Internet marketing empire, you must also have an Internet marketing strategy that will help you achieve your financial goals. Without this strategy, the chance of earning more will certainly slip out of your hands little by little.
There are many “best Internet marketing strategies” that you can use, but they are summarized in three simple yet effective strategies.
- You need to plan your Internet marketing activities. There are certain questions to help you arrive at a plan of concrete and effective Internet marketing. What do you want to do? What are you offering for sale? How will you market your products or services? Once you have found the answers to these questions, you will be able to make a plan for your internet based business.
- You need to take action. Do not just let the plans that you formulated remain as plans forever. You need to convert the words of your plan into action so you’ll see if the plan is working or not.
- Lastly, do not be deaf to the input and concerns expressed by your clients. Learn to immediately respond to their feedback so that you will determine whether you are getting negative or positive results.